EN ES Impulsadas por la era de los viajes post pandemia, las organizaciones turísticas se están alejando de una función singular de marketing de destinos. Algunos han comenzado a incorporar el “cuidado del destino” en planes, funciones e incluso títulos de trabajo. Sarah-Jane Johnson informa sobre cómo ha logrado uno
EN ES Cuando se trataba de planificar la sostenibilidad del destino, las más de 60 empresas del centenario parque Djurgården de Estocolmo plantearon un desafío de cooperación. Camilla Zedendahl y Karin Sallander, de la Royal Djurgården Society, explican lo que se necesita para ayudar a las empresas turísticas a pensar
EN ES Los niños ven el mundo desde un punto de vista aún más fresco que los turistas que visitan por primera vez un destino. ¿Puede esa perspectiva tan abierta ser útil en la gestión de destinos? Karen Luz Córdova, cofundadora de Cuidadores de Destinos, con sede en Chile, responde
EN ES Children see the world from an even fresher standpoint than first-time tourists. Can that wide-open perspective be helpful in destination planning and generational future-proofing? Karen Luz Córdova, Co-Founder of Chile-based Cuidadores de Destinos, answers with a resounding yes. Here’s how it worked on remote, heavily touristed Rapa Nui (formerly
Las Bahamas Family Islands han creado no uno, sino cuatro consejos de gestión de destinos y la comunicación, la colaboración y el compromiso comunitario constantes, han sido las claves de su éxito. En 2023, la Iniciativa de Gestión de Destinos de las Bahamas ganó el Premio a la Gestión de
EN ES Spurred on by the post-pandemic era of travel, tourism organizations are moving away from a singular function of marketing destinations. Some have begun to incorporate “destination stewardship” into plans, functions, and even job titles. Sarah-Jane Johnson reports on how one of Colorado’s renowned recreational destinations has gone about
EN ES When it came to planning for destination sustainability, the 60-plus businesses of Stockholm’s centuries-old Djurgården park posed a cooperation challenge. Camilla Zedendahl and Karin Sallander of the Royal Djurgården Society explain what it takes to help their park’s independent tourism enterprises think long-term together and act accordingly. At
Last October’s Power of Partnership Summit wasn’t just an event; it was a collaborative accomplishment, dedicated to exploring the intersections among culture, climate, and community within the realm of travel and tourism. Held in Richmond, Virginia, the conference was a joint effort by the Cultural Heritage Economic Alliance, Inc., Tourism
What is the impact of natural disasters on tourism and how can the tourism industry itself promote recovery for the destination? Examining Nepal’s recovery following the Gorkha Earthquake in 2015, Jacqueline Harper shares insights into the role of tourism in disaster recovery, emphasizing the significance of swift recovery, effective destination
All around Canada’s northern Georgian Bay, an intriguing proposal is stirring both local and international interest. Tony Pigott, a retired J. Walter Thompson executive, is leading an effort called then “Aspiring Georgian Bay Geopark,” aiming for the coveted UNESCO geopark designation. But what is a geopark and how can it
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