
What does it mean to implement a destination stewardship model? What are the successes and challenges communities face throughout the process? And what does a shift towards stewardship mean for destination marketing? Continue reading
What does it mean to implement a destination stewardship model? What are the successes and challenges communities face throughout the process? And what does a shift towards stewardship mean for destination marketing? Continue reading
We offer the first of our profiles of destination organizations that at least partially meet GSTC destination criterion A2 for holistic destination management. In this post: the Thompson-Okanagan Tourism Association, B.C., which has burst out of the usual DMO mold to embrace sustainability and extensive community involvement. Continue reading