A strategic video campaign that enlists local support and participation can shift a DMO from destination promotion to marketing stewardship – a model for any destination. Continue reading
To Market Stewardship, Use Local Voices
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Saving a Wisconsin Trout Stream
[Above: Shooting in Wisconsin’s “Kinni.” Photo: Erika Gilsdorf] Kinnickinnic River, Wisconsin – Our original concept video (featuring the same young hosts as in Sierra Gorda) takes a look at a success story in rural and notes-rural Wisconsin. Shot off-season in November, … Continue reading
“Inspiring Places” Pilot Video Released
Featuring Sierra Gorda, Querétaro, Mexico. We chose this UNESCO Biosphere Reserve as the international pilot for the World’s Inspiring Places series. Here’s why. Continue reading
Sierra Gorda To Lead New Video Series
Our First “World’s Inspiring Places,” a Short-Form Travel Documentary: Producer Erika Gilsdorf explains what inspired HER to launch this video series, focused on great stewardship of destinations. Continue reading
Video Your Success Story
ANNOUNCEMENT: The Destination Stewardship Center is launching a new video tool for helping you show and distribute your stewardship success stories across multimedia platforms for travelers, practitioners, and the general public. What’s more, we’ll help line up the funding to do it. Video is increasingly essential. Continue reading
Services and Tools
Ways We Can Help The Destination Stewardship Center is all about providing knowledge for improving the interaction between tourism and care for destinations, with special emphasis on protecting and enhancing the authenticity of your place. We can help your community … Continue reading